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How to Analyze Low-Performing Search Terms Beyond the Google Ads Dashboard

Watch this video as John Moran with Dean Largaespada analyzes an account with a low-performing search term. John also shares how to analyze your Google Ads performance without relying solely on what you see on your Google Ads account. With his approach, you might be surprised that some underperforming campaigns are doing better than they appear.

Connect with our Google Ads experts here:

John Moran:  

 / johnmorangads  

Dean Largaespada:  

 / deanlargaespada  

Melissa Nodding:  

 / melissanodding  


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Solutions 8 is a global authority in the Google Ads space and one of the world's leading PPC agencies. Our YouTube channel is dedicated to sharing our most effective marketing strategies to help you achieve your business goals.


🖥️ Keep in mind that the digital marketing industry—and the Google Ads platform especially—is continually evolving and adding (or removing) tools and capabilities. Though we do our best to keep our content relevant, some older content may no longer apply to your current campaigns.

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#digitalmarketing #ppc #paidtraffic #googleads #metaads #amazonads

About the Podcast

Show artwork for The Google Ads Podcast
The Google Ads Podcast
PPC Strategies, Tutorials, Tips, Tricks, Hacks, and Best Practices